SEO And Migrations: Matt Cutts On Changing Domain Names

Matthew
Louisville Cloud – SEO – Web Design

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Changing your website's domain name

Changing your website's domain name

Changing your website’s domain name
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Keeping your domain name but moving to a new IP address?

https://ultimateseo.org/seo-and-migrations-matt-cutts/

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MAJOR GOOGLE SEO CHANGE FOR SOME: Website Traffic CREDITED To Where Google Chooses

Wednesday, February 06, 2019

In Search Console, the Performance report currently credits all page metrics to the exact URL that the user is referred to by Google Search. Although this provides very specific data, it makes property management more difficult; for example: if your site has mobile and desktop versions on different properties, you must open multiple properties to see all your Search data for the same piece of content.

To help unify your data, Search Console will soon begin assigning search metrics to the (Google-selected) canonical URL, rather than the URL referred to by Google Search. This change has several benefits:

  • It unifies all search metrics for a single piece of content into a single URL: the canonical URL. This shows you the full picture about a specific piece of content in one property.
  • For users with separate mobile or AMP pages, it unifies

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